Social Analytics

Make More

with social media analytics

Automations Analytics tools speed up data collection and distribution so brands can focus on the KPIs that matter, inform strategy and prove ROI.

Understand what’s happening today to plan for tomorrow

Access the metrics without the mess

Compiling data shouldn’t hinder you from capitalizing on it. Eliminate time-consuming manual processes in favor of automated, presentation-ready reports.

Inspire confidence, not confusion

Metrics are worthless without meaning. Quickly gather and explore detailed data to measure results, demonstrate impact and influence decision making.

Practitioners Solutions

Track important metrics using templates or custom reporting options. Maximize positive outcomes by analyzing campaign results and content performance, plus more.

Onboard easily

Measure the metrics that matter from day one using Sprout’s easy-to-understand toolset. Learn to extract actionable insights right away with comprehensive training and education materials.

See the big picture

Maintain complete oversight of all connected social profiles from one location. Save time with a suite of user-friendly, customizable reporting options that scale with your business.

Gain competitive advantage

Compare your performance on social to your competitors’ to find new opportunities. Find and filter historical data quickly to benchmark results.

Enhance your social strategy

Craft effective paid and organic campaigns powered by social data. Quickly access integrated publishing and engagement tools alongside analytics to put insights into action.

Show business results

Directly tie social activity to business results. Demonstrate the value of social to all stakeholders, colleagues and clients alike, in a format everyone can understand.

Analytics by network

Facebook

Examine Facebook Page impressions, Fan growth and paid and organic content performance. Understand industry averages and directly compare competitor data to your own.

Twitter

View aggregate post stats by Twitter profile as well as top-performing paid and organic Tweets. Plan and analyze campaigns using comprehensive keyword, trend and hashtag reports.

Instagram

Track Instagram Stories impact and guide content based on sent message results. Measure follower growth, engagement, hashtag trends, conversions and paid content performance.

Analyze audience growth, demographics, engagement and impressions across LinkedIn Company Pages. Compare paid versus organic performance to inform advertising spend.

Utilize URL tracking to measure website traffic from Pinterest. Assess profile-level Pinterest analytics data and identify high-performing Pins.

VK

See the full picture to analyze the health and success of your entire social strategy with cross-network paid and organic reports that seamlessly blend profile and content metrics across multiple profiles and channels.

Powerful, tailor-made software

Select custom date ranges, metrics and visualizations that reflect your organization’s KPIs and deliver presentation-ready reports with ease.