Snapchat streaks have become a popular feature on the social media platform, indicating the number of consecutive days two users have exchanged snaps. This phenomenon has gained immense popularity, especially among younger generations, and has become a form of social currency, symbolizing the strength and value of a friendship. The longer the streak, the more committed and reliable the friends are seen to be. However, while there are potential benefits to streaks, such as serving as a daily reminder to stay in touch and fostering a habit of regular communication, there are also drawbacks to consider. The pressure to maintain streaks can be stressful and time-consuming, leading to virtual connections taking precedence over real-life interactions. Additionally, the constant need to keep up streaks can contribute to addiction and dependency on social media, affecting mental health and overall well-being. To ensure a healthy balance, it is crucial to prioritize real-life connections and recognize that the number of streaks does not define the depth of a friendship.