At Meta, we run some of the world’s most popular messaging services with WhatsApp, Messenger and Instagram Direct. WhatsApp is where people turn to connect with their friends and family, and increasingly where people and businesses get things done – from booking a cab, shopping for groceries or purchasing metro tickets, right within the chat […]
To bring together our work across education and skilling, mapping the journey of India’s students from the classroom to the workforce, we have announced a three-year partnership with the Ministry of Education, and the Ministry of Skill Development and Entrepreneurship to empower students, educators, and entrepreneurs across India. Under the partnership, we have signed three […]
Today, we are announcing that in the UK, France and Germany we will deprecate Facebook News – a dedicated tab on Facebook in the bookmarks section that spotlights news – in early December. This is part of an ongoing effort to better align our investments to our products and services people value the most. As […]
Paid traffic, a key component in digital marketing, refers to the visitors who land on your website due to paid advertising efforts. Unlike organic traffic, which is generated naturally through search engine results, social media shares, or backlinks, paid traffic is generated through various online advertising models such as pay-per-click (PPC), cost-per-impression (CPM), display ads, […]
